Director, Product Marketing
Barbara Doane joined Chrome River Technologies in 2018 as director of product marketing, responsible for the unique value proposition and market strategy for Chrome River’s suite of expense and invoice management solutions. Barbara is passionate about financial management solutions and has dedicated over 20 years creating operational efficiencies for higher education. Barbara is excited to share the Chrome River value proposition across all industries around the globe.
Our choice of Chrome River EXPENSE was made in part due to the very user-friendly interface, easy configurability, and the clear commitment to impactful customer service – all aspects in which Chrome River was the clear winner. While Chrome River is not as large as some of the other vendors we considered, we found that to be a benefit and our due diligence showed that it could support us as well as any large players in the space, along with a personalized level of customer care.
We are excited to be able to enforce much more stringent compliance to our expense guidelines and significantly enhance our expense reporting and analytics. By automating these processes, we will be able to free up AP time formerly spent on manual administrative tasks, and enhance the role by being much more strategic.